i know what you’re thinking… that ‘boys don’t cry’ is a meaningless phrase that somehow doesn’t apply to you.. that ‘boys’ should be ‘men’ and ‘men’ should have ‘beards’ and ‘beards‘ stay away from colours like ‘pastel pink’ & ‘baby blue’.. because somehow ‘softer colours’ make ‘softer men’ and maybe, just maybe one day they’ll shed a tear, and then…
i first met rox (Roxanne Batt / @batt_hair) at carltons after i spent some time calling various barber shops in cape town, and was damn impressed with my cut… when i went back some three weeks later to my new favourite barber, rox had suddenly disappeared without a forwarding address – after an extensive instagram stalk however, i found her at barber & co and have been getting my hair cut & styled there with her since. as someone who is so passionate about the creative scene in cape town, i get all warm & fuzzy inside when i hear people like rox talking about their need to create art in their own way and follow their dreams.
needless to say, rox and i really connected and we started chatting about possibly doing a shoot together one day which finally materialised into ‘boys don’t cry’. my good friend kye (Rebecca Vogel / @imagerybykye) joined us as photographer, i was creative director, and rox cut, coloured, & styled our models (bradley & grant).
the concept behind this series was to highlight the issue around boys being ‘bullied’ into ‘tougher men’, and the ever resounding paradox of having to be a ‘man’ in a society that is so concerned with telling boys not to cry, it is blinded to the accumulating masses of boys & men in a state of severe depression trying to make sense of years & years of bottled up emotion. i think being strong has more to do with waking up each morning ready to face the day, and less to do with whether you’ve got teardrops on your pink sweater.
series / boys don’t cry *
creative director: @iam_kxlvin